It was predicted that brands would spend $15 billion on influencer marketing globally by 2022. Influencers were billing for one post at roughly USD 5,000 back in 2018, with the more well-known ones billing for double that amount. There are a few very recent legislation in the UAE that must be taken into account while applying for your influencer license in Dubai. However, it is a sizable market that is mostly active in the nation, and if you follow the regulations, it is well worth researching the breadth.
It’s crucial to remember that if you perform any paid or unpaid promotional work as an influencer, you must obtain a license in order to continue conducting business lawfully in the country.
This is due to the fact that whatever you receive from businesses for free, even if they are considered gifts, counts as part of your labor.
The DED (Department of Economic Development) or a Dubai free zone are the places where you can submit an application for a commercial license.
The following requirements must be met in order to obtain an influencer license:
> You must be a resident of the UAE or a citizen of the GCC.
> The age restriction is 25 years (below that, you must submit approval from your legal guardian)
> The candidate needs to be well-known (i.e. free from criminal records)
For many, establishing a free zone agency is a relatively affordable strategy. They also provide other advantages, such as:
> A simple and speedy incorporation procedure
> Tax exempt status
> Business assistance
> No limitations on currency
According to the rules of the Media Regulatory Office at the Ministry of Culture and Youth in Dubai, new licensing laws would apply to any paid or unpaid form of promotion and presentation of ideas, services, or goods by electronic means or network applications. This is done in an effort to professionalize the influencer industry.
You must take the actions outlined below if you want to be a part of the group of social media influencers:
Dubai is particular about choosing a company name, therefore it’s important to be informed of the rules. However, if you choose to establish with a specialist in business formation and hire a professional help, this part of the process would go much more smoothly.
> In essence, it would assist in avoiding anything that is considered offensive.
> Avoiding names that an established company currently uses might be beneficial.
> Please be aware that you do not shorten your name if you are naming the corporation after yourself.
> Additionally, you must confirm that your desired company name is still open for registration.
> Own a current, valid freelancer license; obtaining a freelancer license from one of the Dubai free zones might be a cost-effective way to work.
> Before applying for the social media influencer license in Dubai, you must have an Emirates ID and a current resident visa.
> It should be mentioned that if you have this license, you are eligible to sponsor people like your spouse, children, parents, or domestic helpers.
> A social media influencer license reportedly costs roughly AED 15,000, has a 12-month validity period, and can be renewed at that point.
> A fine could be assessed if their license is not current.
> Your Emirates ID, VISA, and social media influencer license can all be obtained at one time, which can take a lot of the worry out of the process and free you up to focus on your business.
It is best to get a permission for it if you want to start working as a digital creative lawfully in the UAE. Use Eagle Wings Business Consultants to enter the world of social media for the first time.
We will assist you, direct you, and make sure that the entire license application procedure goes without a hitch. For more than 10 years, Eagle Wings has been among the top businesses in the UAE for business setup. Additionally, we want to assist business owners in laying a solid foundation in the dynamic economy of the UAE.